Now Viewing: ASOS

Intro

ASOS.com has continued to grow to become the UK’s largest online fashion retailer.

Brief

The company co-ordinated the PR plan to increase the brands public presence and enhance current customer loyalty with the ASOS member’s in conjunction with club night’s & high profile celebrity endorsements.

Delivery

The team developed a strategy to secure ASOS.com was the biggest and best online retailer increasing the customer base by 60% by using the power of the media and celebrity.

Customer Loyalty was increased by organising regular ‘party with the stars’ customer only events

Jonathan Lipman International Group offers a broad range of PR options, utilising the team’s extensive list of contacts and clients. Within the organisation there is strong belief that PR is an essential foundation for any company or individual that wants to succeed and compete in today’s aggressive market place. Building a strong relationship with clients to form a cohesive bond provides the capacity to generate high profile/commercial exposure and coverage.

Thanks to the teams extensive expertise in branding and celebrity management a first class service can be impeccably provided, whether the target is an individual who wishes to raise their profile within the industry or an organisation that desires to reach a new platform of awareness in the public sphere. This experience enables the team to regularly assess the ever evolving media industry, allowing them to be at the forefront of new generation thinking.

The flexible and diverse nature of the team at Jonathan Lipman has ensured that they have been able to form numerous successful business relationships with major brands in a broad range of different market sectors, ranging from fashion label Lipsy to top London night clubs including the star studded Crystal.

If you would like to discuss PR, please email us all your information and recent press scans to: info@jonathanlipman.com or click here.

0871 221 0011

Now Viewing: ASOS

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